Widely scattered throughout the nation's heartland, Kid Country, USA is a segment dominated by families living in small towns. These upper middle-class households enjoy pro bull riding and Motocross, and are likely to own boats and ATVs.
2023 Statistics
US Households: 1,507,016
Median Household Income: $72,854
Demographics Traits
- Urbanicity : Town
- Income : Upper Midscale
- Income Producing Assets : Low
- Household Technology : 3 Average
- Age Ranges : Age 25-44
- Presence of Kids : Mostly w/ Kids
- Homeownership : Mix
- Employment Levels : Service Mix
- Education Levels : Some College
Lifestyle & Media Traits
- Owns a RAM
- Eats at Jimmy John's
- Shops at Dollar General
- Very interested in pro bull riding
- Stays at Holiday Inn
- Watches Travel Channel
- Streams via Stitcher
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