Aspiring A-Listers are typically urban renters focused on their social lives. They are out and about often and spend heavily on status brands and dining out at quick service restaurants. They are interested in a wide variety of sports and like to visit large, vibrant cities across the US like Washington, DC and LA.
2023 Statistics
US Households: 1,413,091
Median Household Income: $29,102
Demographics Traits
- Urbanicity : Urban
- Income : Lower Midscale
- Income Producing Assets : Low
- Household Technology : 2 Above Average
- Age Ranges : Age 45-64
- Presence of Kids : Mostly w/o Kids
- Homeownership : Renters
- Employment Levels : Mix
- Education Levels : High School
Lifestyle & Media Traits
- Owns a BMW
- Eats at Chuck E Cheese
- Shops at Bloomingdale's
- Visited Times Square in last year
- Flies JetBlue
- Watches Univision
- Listens to Major League soccer
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